The VELUX Group has a new B2B e-commerce solution that is both user-friendly and intuitive. The customers’ primary desires are performance and overview. Thus, the platform has lightning quick search and offers the customers an overview over submitted orders, delivery status and order history.
It can be expensive if the customers search in vain for products. On the new site, it is easy for the customers to find the correct products. Through a configurator, the customer can type in information about a specific window and get suggestions for curtains that match that particular window.
The development of the new platform has taken place in close collaboration with the sales divisions at The VELUX Group around the world. This was done to ensure that the platform matches the actual needs of each specific market. For the same reason, the platform is developed with a flexibility, which allows the Head of Sales in each country to adjust the solution, themselves, with the information and features that are most relevant in their specific market. Thus, they can put emphasis on anything from marketing to product information or dashboard functionalities depending on what the customers in the particular market request.
Furthermore, the new e-commerce solution has a specially developed tool that enables the DYI centres and curtain stores to draw up and send out offers to a specific craftsman or private customer. This way, the submission of tenders is digitalised and made more efficient, and the end customers can more easily submit their order and go through with a purchase, as they simply need to accept the given tender on the website.